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Chris Kelly on taking the reins at HomeServices, Compass chatter

Kelly is diving into his role as HomeServices' CEO at a challenging time, but he told Inman he's ready to get to work. He dished on private listings, Zillow and those Compass acquisition rumors.
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Zillow’s ‘new standards’ reveal a big problem. Take back our industry

The longer real estate professionals let Zillow define the rules, the harder it becomes to take our industry back, coach Darryl Davis writes.
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Tap into the growing numbers of buyers insisting on upgrades

Smart home improvements make all the difference between a listing that slowly sells and one that truly stands out in the market, team leader Carl Medford writes.
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6 concrete tips for crafting a cohesive content calendar for 2025

You don’t need to plan every post months in advance, but you do need a system that aligns with your goals, reflects your expertise and gives you space to show up with clarity, Alyssa Stalker writes.
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How to leverage YouTube to go from contact to contract in 17 days

Jimmy Burgess outlines a content marketing plan that has helped agent Noah Escobar go from new lead to under contract in an average of 17 days.
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